Brilliant AI

Here's who you'd hire to get this done

Office administrator

£25,800/yr

Sales executive

£31,200/yr

Marketing executive

£25,100/yr

Social media manager

£34,300/yr

Bookkeeper

£29,000/yr

Around £145,000 a year in salaries* - or an AI team that covers the same ground on the Growth plan at £249 a month, with you approving what goes out.

Pick the plan that fits

*Published UK salary averages for these roles (Indeed UK salary data and 2025 UK salary surveys), rounded. Employer costs - National Insurance, pension, holiday cover - come on top of a salary; they are not included here.

PRICING

A whole team, from £99 a month.

Every plan runs your whole business - sales, marketing, admin and the numbers. Pick the capacity that fits today and move up any time. No setup fees.

Starter

Your core AI team, switched on.

£99/month

For a solo owner getting the day-to-day off their plate.

Start Now
  • The core agent team: reception, booking, follow-ups, reviews and finance
  • Marketing agent and brand voice
  • SEO keyword tracking and research
  • Weekly digest

Growth

Understand and grow the business.

£249/month

For a growing business that needs more than the day-to-day.

Start Now
  • Everything in Starter
  • Analytics across every part of your business
  • Content and social studio, plus automated blogs
  • AEO optimisation and your living business profile
  • Custom workflows
Most popular

Pro

The whole company, at full strength.

£449/month

For an established business scaling up.

Start Now
  • Everything in Growth
  • Full business-analytics suite
  • Competitor intelligence and deep content (blogs, video)
  • Advanced outreach and commerce fulfilment
  • Connect thousands of apps

Studio

Everything, at the highest capacity.

£749/month

For a busy operation that wants the lot.

Start Now
  • Everything in Pro
  • Chief of staff and growth strategist
  • GEO for AI assistants and continuous self-improvement
  • Security scanning and the most capacity
Just exploring? You can try a free taster on your real business first - no card needed.

In every plan

  • All three pillars: run, understand and grow
  • Approval gates by default - nothing customer-facing sends without your OK
  • A full audit trail, with rollback
  • Connects the tools you already use
  • UK / EU data residency
  • Cancel any time
Start NowYour AI team starts today.

COMPARE PLANS

Every feature, side by side

What each plan includes. Where a capability deepens with the plan, the level or cadence is shown instead of a tick.

FeaturesFreeFreeStarter£99/moGrowth£249/moPro£449/moStudio£749/mo
Customers & CRM
Customers and deals in one place
Missed-call text-backs
Booking reminders
Connect your social and review channels
Unified inbox with AI-drafted replies
Contact enrichment and lead finder
Customer health and retention watch
Front desk & follow-ups
Reception and enquiry replies
Booking and rebooking (recall)
Review requests
Nurture and multi-touch follow-up sequences
Getting paid & jobs
Invoice reconciliation and chasing
Payment reminders
Jobs and profit tracking
Projects & operations
Projects: board, sprints and plans
Company goalsTrackTrackCascade
Meeting notes and action items
Documents: AI-filed and searchable
Complaints and compliance register
Event and launch planning
Chief of staff
Heavy background processing
Marketing & content
Marketing studio: campaigns and posts
Brand voice
Social content, drafted and scheduled
Automated blog posts (Newsroom)
Email newsletter
Copy studio: landing-page and ad copy
Deep content: research-backed blogs, LinkedIn, video
Advanced outreach: A/B, reply triage, segments
Autonomous SDR outreach team
Ad campaign management
SEO, AEO & GEO (getting found)
SEO audit and target keywords
Keyword tracking and research
Content gap analysis and briefs
Competitor SERP tracking
AEO: answer-engine optimisation
GEO: AI-assistant citation strategy
Ranking forecasts and SEO A/B tests
Analytics & insight
Weekly digest
Daily briefing
Living business profile
Analytics across every domain (revenue, retention, demand...)
Business analytics suiteTasterFullFull
Marketing and operations analytics
Customer insights and surveys
Attribution: where customers come fromBasicBasicFull CAC
Growth strategist
Commerce (physical goods)
Catalogue, inventory and orders
Fulfilment, returns and suppliers
Commerce autopilot
Automation & control
Custom workflows (active · runs a month)15 · 75040 · 2,500150 · 8,000
In-app Atlas chat
Connect thousands of apps
Turn each agent on or off
Set autonomy per agent
Trust & security
Approval gates by default
Full audit trail, with rollback
UK / EU data residency, encrypted
Safety checks on every message
Continuous evaluation and red-teaming
Security scanning and auto-patching

Every plan includes all three pillars; higher plans add capacity and depth. Done-for-you services and ad management are optional add-ons.

A full team, for less than a part-time hire.

Pick your plan, connect your tools, and watch the first work land today.

Start NowSee how it works

Pick your plan and your AI team starts today.

Got Questions?

The things owners ask before they start. If you can't find what you're looking for, get in touch.

Still weighing it up?

See the plans, pick the roles you want on first, and put a full team on your business today.

Start Now

What it is

An always-on team that answers your enquiries, chases your follow-ups and invoices, asks for your reviews and writes your reports, so the business keeps moving when you stop, with every customer-facing action waiting for your approval until you choose otherwise.

No. A chatbot is one widget on one channel. Brilliant AI is a coordinated team of agents with their own roles, their own data permissions, their own playbooks and shared context about your business.

It turns your own numbers into decisions. Which customers are worth the most and which are slipping away, where you are over-stretched or sitting idle, which marketing actually pays, and a monthly report in your voice that names the one thing to fix next. You read the three lines that matter; the workings are there when you want them.

Control and trust

By design, no. Every customer-facing action defaults to a draft you approve. You can dial up autonomy per channel and per action as you build trust. There is an audit trail of every decision.

Yes. Every action lands in the activity log, with the agent, the input, the decision, the reason, and the outcome. You can replay and audit any thread.

UK and EU infrastructure only, encrypted at rest, with per-tenant isolation. Sensitive fields are locked to specific agents.

Getting started

An afternoon, not a project. A short conversation captures your business, your tone of voice and the tools you use; the first work lands the same day, and the team keeps tuning as you give feedback on drafts.

Yes. We integrate via a unified hub that supports thousands of providers. You connect once; we handle the auth and sync.

Yes. WhatsApp, SMS, email, calls and DMs all land in one place, joined by one customer record.

No. Monthly plans, cancel any time.

Yes. The Free tier is free for good, no card: your customers in one place, missed-call text-backs and booking reminders working on your real business, plus previews of what the paid team would take on.